Privacy
Policy

01Introduction

By creating an account or using our services, you acknowledge that you have read and understood this Privacy Policy and consent to the practices described herein. If you do not agree, please discontinue use of our services.

Quickeee operates as a quick-commerce fashion delivery platform based in Mumbai, India. We are subject to the Information Technology Act, 2000, the Information Technology (Amendment) Act, 2008, and the Digital Personal Data Protection Act, 2023 (DPDP Act).

02Information We Collect

We collect the following categories of personal data:

Information you provide directly:

• Full name, email address, phone number, and date of birth when you create an account
• Delivery addresses, including saved addresses and real-time location during active deliveries
• Payment information, processed securely via our payment partners (we do not store full card details)
• Style preferences, size information, and wishlist data you input voluntarily
• Communications with our customer support team
• Reviews, ratings, and other user-generated content

Information collected automatically:

• Device identifiers, IP address, browser type, and operating system
• App usage data including screens visited, time spent, and features used
• Transaction history, including items browsed, added to cart, and purchased
• Crash reports and performance diagnostics
• Geolocation data when you use location-based features (with your explicit consent)

Information from third parties:

• Social login data if you choose to sign in via Google or Apple
• Referral data if you were invited by another user
• Fraud prevention signals from our payment and identity partners

03How We Use Your Data

We use your personal data for the following purposes:

• Order fulfilment: Processing, confirming, and delivering your orders within our 30-minute promise
• Account management: Creating and maintaining your account, authentication, and security
• Personalisation: Powering our AI Stylist to recommend items based on your preferences, size, and history
• Customer support: Responding to queries, resolving disputes, and improving service quality
• Marketing communications: Sending promotional offers, new arrivals, and updates — only with your consent
• Analytics: Understanding how our platform is used to improve features and performance
• Legal compliance: Meeting obligations under applicable Indian law, including tax and consumer protection requirements
• Fraud prevention: Detecting, investigating, and preventing fraudulent transactions and abuse

We do not sell your personal data to third parties for their own marketing purposes.

04Sharing of Information

We share your data with the following categories of recipients, only to the extent necessary:

• Delivery partners: Your name, phone number, and delivery address are shared with our logistics and delivery personnel to fulfil your order
• Payment processors: We use regulated payment gateways (such as Razorpay) to process transactions securely
• Brand partners: Brands listed on our platform may receive aggregated, anonymised sales data; no personally identifiable information is shared without your consent
• Technology providers: Cloud hosting, analytics, and infrastructure providers who process data on our behalf under strict data processing agreements
• Legal authorities: When required by law, court order, or government request, we may disclose information to law enforcement or regulatory bodies
• Business transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the successor entity, subject to the same privacy protections

05Cookies & Tracking

Our website uses cookies and similar tracking technologies. We use:

• Essential cookies: Required for the platform to function correctly — these cannot be disabled
• Analytics cookies: Help us understand user behaviour and improve our service (e.g., Google Analytics)
• Marketing cookies: Enable personalised advertising on third-party platforms — only set with your consent
• Preference cookies: Remember your settings and preferences across sessions

You can manage your cookie preferences through your browser settings or our in-app cookie consent panel. Disabling certain cookies may limit some functionality.

06Data Retention

We retain your personal data for as long as necessary to provide our services and comply with legal obligations:

• Account data: Retained for the duration of your account and up to 3 years after account deletion
• Transaction records: Retained for 7 years in accordance with the Companies Act, 2013 and tax regulations
• Marketing data: Retained until you withdraw consent or request deletion
• Support communications: Retained for up to 2 years from the date of resolution

Upon deletion of your account, we will delete or anonymise your personal data within 30 days, subject to any legal retention requirements.

07Your Rights

Under the Digital Personal Data Protection Act, 2023 and applicable law, you have the following rights:

• Right to access: Request a copy of the personal data we hold about you
• Right to correction: Request correction of inaccurate or incomplete personal data
• Right to erasure: Request deletion of your personal data, subject to legal retention requirements
• Right to withdraw consent: Withdraw consent for data processing at any time, where processing is based on consent
• Right to grievance redressal: Lodge a complaint with our Data Protection Officer or the Data Protection Board of India
• Right to nominate: Nominate another individual to exercise your rights in the event of your death or incapacity

To exercise any of these rights, please contact our Data Protection Officer at the details below. We will respond within 30 days of receiving your request.

08Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include:

• TLS/SSL encryption for all data in transit
• AES-256 encryption for sensitive data at rest
• Regular security audits and penetration testing
• Role-based access controls and employee data training
• PCI-DSS compliant payment processing

While we take reasonable precautions, no transmission over the internet or electronic storage method is 100% secure. In the event of a data breach affecting your rights, we will notify you and the relevant authorities in accordance with applicable law.

09Children's Privacy

Quickeee's services are not directed at children under the age of 18. We do not knowingly collect personal data from minors. If you believe a child has provided us with personal information without parental consent, please contact us immediately and we will take steps to delete such data.

10Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

• Sending an email to the address associated with your account
• Displaying a prominent notice in the app
• Updating the "Last updated" date at the top of this page

Continued use of our services after the effective date of a revised policy constitutes your acceptance of the changes.

11Contact Us

For any privacy-related queries, complaints, or to exercise your rights, please contact our Data Protection Officer: